Category: Starting Up

Budget Brand Building

It’s easy for an entrepreneur with a small business to feel dwarfed by the marketing power of big business – companies that can afford to spend a million or more on changes to their image. Can you build an brand…

Beginner Business Mistakes

After starting a few businesses I’ve become familiar with a lot of common mistakes that entrepreneurs make when starting a new business. Mistakes are inevitable (sometimes even desirable – more on that another time) but at the very least you…