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Entrepreneurship, Starting Up

Sarah Blakely on Selling Spanx

by Byron Alley • February 2, 2012 • 1 Comment

There’s a fantastic video on Inc.com about the creator of Spanx, Sarah Blakely. It’s a phenomenal video for budding entrepreneurs because it highlights a number of things that affect people starting a new business: Learning – Sarah didn’t know anything about…

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Entrepreneurship, Starting Up

Is the Secret to Success… Failure?

by Byron Alley • September 21, 2011 • 0 Comments

There’s an article in the New York Times that goes in depth into one of the most important recurring entrepreneurial themes: that a major secret to success is failure. There are a number of reasons why failure is extremely important:…

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Marketing

Brilliant Pub Marketing

by Byron Alley • September 16, 2011 • 0 Comments

Seen outside the Highlander pub in Ottawa:

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Social Media

Google+ First Impressions

by Byron Alley • July 8, 2011 • 0 Comments

It’s just started, and it’s silly to make extreme predictions, so I’ll keep this brief. Here’s the good and the bad of Google+ from what I’ve seen so far: Good: Circles. Building the whole system around “circles” of friends is an idea…

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Social Media

TwittenBacn

by Byron Alley • April 22, 2011 • 0 Comments

TwittenBacn [twid-n bey-kuh n] –noun A form of Bacn that is transmitted via Twitter. When some of your Tweeps are dominating your Twitter Stream with random chatter.

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General

How to Make That Phone Call

by Byron Alley • April 14, 2011 • 2 Comments

It’s amazing how many people are afraid of making phone calls. Do you procrastinate over phone calls? Even people who like talking on the phone have some kinds of calls that they don’t like to make–which means waiting too long…

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Marketing, People

Popcorn’s Trends in 2015

by Byron Alley • October 25, 2015

Back in the 90’s Faith Popcorn wrote The Popcorn Report, a best-selling business book on popular trends, where she made a strong distinction between mere passing fads and longer-lasting societal trends. Her analysis was so effective that even today you can see that…

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International Business

Getting the Black Swan Wrong in Russia

by Byron Alley • October 24, 2015

CNBC’s article on the “three black swans” [1] that Russia’s banks are apparently facing is a perfect example of getting the entire black swan concept wrong. Herman Gref is quoted as saying that Sherbank is facing “not one Black Swan but…

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